Digital Transformation

Digitization is more than an IT project

Traditional companies in every industry are facing the same challenge: the digital transformation of their business models. They need agility, flexibility and speed to compete in a dynamic market environment - something only digitization can accomplish. Find out how Software AG's Digital Business Platform supports companies through the digital transformation of their business models and processes. 

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Mio. Euro


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in more than 70 countries

Business_and_Finance money




operating profit margin
in Software AG's history




Vice Chancellor Visit at CeBIT 2015

CeBIT 2015

"Big Data Meets Big Steel"

This was the title of Software AG’s press showcase at CeBIT 2015 demonstrating how an innovative application of IT can turn steel into a real high-tech product—and secure the competitiveness of businesses. The picture shows Software AG's CEO Karl-Heinz Streibich with Economy Minister of Lower Saxony Olaf Lies, Vice Premier of China Ma Kai and Vice Chancellor of Germany Sigmar Gabriel. Watch the full video on YouTube.

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Impression from Software AG's CeBIT booth

CeBIT 2015

Co-Innovation with Customers and Partners

Software AG presented the world’s first Digital Business Platform at CeBIT in Hannover, Germany as an answer to the irreversible digitization of the business world. To view more impressions from CeBIT, visit our photo gallery on flickr.

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CCO Eric Duffaut talking to Software AG's partners

Innovation Day 2015

May 7th in Bonn, Germany

Which strategies lead to a company's success? Which technologies are best suited for digitization? Software AG joined forces with partners and customers to present answers and solutions in a range of presentations and showcases. Watch our videos with impressions and keynotes on YouTube.

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Arnd Zinnhardt

Contract renewed

CFO Arnd Zinnhardt

In early August 2015, Software AG's Supervisory Board renewed its contract with Management Board member Arnd Zinnhardt until July 2021. As Chief Financial Officer Arnd Zinnhardt has been a member of Software AG's Management Board since 2002. Find out more about Software AG's Management.

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Presentation of Buergerfest App

App for German Unity Day

October 3rd in Frankfurt, Germany

The German state of Hesse commissioned Software AG to develop an app for German Unity Day to give festival visitors an overview of the wide array of activities offered on the national holiday.

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Innovation World Las Vegas Customer Award

Innovation World 2015

October 12-14 in Las Vegas, USA

Software AG presented the latest updates for the world’s first digital business platform at its major customer event in Las Vegas. The Digital Business Platform 2.0 closes the communication gap between application planning and development as well as implementation.

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IT Summit 2015

IT Summit 2015

November 19 in Berlin, Germany

Under the patronage of Germany’s Minister of Economic Affairs Sigmar Gabriel and Chancellor Angela Merkel, leaders from politics, the ICT sector and business met in Berlin to improve the implementation of the digital agenda and framework conditions for the digital transition.

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More Facts

Annual Report 2015

PDFs Annual Report


The Company

- Highlights of 2015
- Strategy & Products
- Customer References
- Sales
- Employees
- Partner Ecosystem
- Social Responsibility
- Research & Development
- Mergers and Acquisitions
PDF Software AG's Share
PDF Report of the Supervisory Board
PDF Combined Management Report
PDF Consolidated Financial Statements
PDF Notes to the Consolidated Financial Statements
PDF Glossary

Key Figures and Factbook

Financial Calendar 2016

January 27 Complete Q4/FY 2016 results (IFRS, unaudited)
February 10 Capital Market Day, Darmstadt
March 14-18 CeBIT, Hannover
April 26 Preliminary Q1 2016 results (IFRS, unaudited)
May 31 Annual Shareholders’ Meeting, Darmstadt, Germany
July 20 Preliminary Q2/H1 2016 results (IFRS, unaudited)
October 25 Preliminary Q3/9M 2016 results (IFRS, unaudited)


Our results underscore the enormous potential of the Digital Business Platform and confirm our technology leadership in the market.

Average Deal Size

Deal Size


Pipeline Coverage



Sales Productivity



Research & Development

The spotlight in 2015 was on the Digital Business Platform as well as implementing a co-innovation strategy.

Product Innovations

Our Commitment

Let's invent a better future together! Together with and for our stakeholders, we strive for innovation and constant improvement. Whether it is co-innovation with customers or partners, supporting research projects and universities with free access to innovative products, or social engagement in charity projects.


Software AG supports its customers with innovative technologies in their transition to an agile digital enterprise.
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With a total of 334 partners we rely on a strong global network of partnerships and strategic alliances.
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More than 20,000 Students and faculty members benefit from Software AG's University Relations.
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Social Responsibility

Amongst other initiatives, Software AG supports the social campaign "Under the sign of the Lily" together with SV Darmstadt 98.
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Selection of Customer References

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Karl-Heinz Streibich

Management Board

Karl-Heinz Streibich, Chief Executive Officer

"Our excellent performance in 2015 is the visible success of value-oriented management focusing on profitable growth."

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Eric Duffaut

Management Board

Eric Duffaut, Chief Customer Officer

"Over the last 12 months we have driven the transformation of our sales organization, achieving significant progress in the efficiency of sales."

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Dr. Wolfram Jost

Management Board

Dr. Wolfram Jost, Chief Technology Officer

"Our goal is to continue to set Software AG apart in the market as a technology leader through innovative growth and development of our award-winning product portfolio."

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Arnd Zinnhardt

Management Board

Arnd Zinnhardt, Chief Financial Officer

"2015 was a successful year for Software AG: Group maintenance revenues reached a record level and our Company became even more profitable."

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Dr.-Ing. Andreas Bereczky

Supervisory Board

Dr.-Ing. Andreas Bereczky, Chairman

"The Supervisory Board is certain that the foundation has been laid for sustainable high-margin growth, which will continue in 2016."

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Outlook 2016

We will continue to drive organic growth in the DBP segment in 2016. The A&N business line demonstrated impressively how highly relevant it still is for our customers. For that reason, we only anticipate a slight decline for the coming fiscal year. According to our forecast, the operating profit margin (non-IFRS) will continue rising to reach 30 to 31 percent during the fiscal year 2016. This places us well on our way to meeting our long-term goal for 2020 of a profit margin between 32 and 35 percent.

On behalf of the whole Management Board, I would like to thank the employees of Software AG for their commitment and hard work. We would also like to thank our shareholders for their loyalty and trust. The Management Board and Supervisory Board will propose a dividend of €0.55 per share at the 2015 Annual Shareholders Meeting.

Yours sincerely,

Karl-Heinz Streibich

Success 2016

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